Philippine Tourism Night: A Celebration of Culture and Hospitality in Tokyo
Highlights from the Department of Tourism's innovative campaign and exciting event in collaboration with the Philippine Embassy Tokyo.
Philippine Tourism Night - BBMG (Bisita, Be My Guest) Special
In a vibrant celebration of culture and tourism, the Department of Tourism, in collaboration with the Philippine Embassy in Tokyo, hosted the much-anticipated Philippine Tourism Night - BBMG (Bisita, Be My Guest) Special on February 12, 2024, at the prestigious Imperial Hotel Tokyo. The event was graced by Her Excellency Philippine Ambassador Mylene J. Garcia-Albano, Tourism Attaché Niel P. Ballesteros, and other esteemed dignitaries from the Philippine Embassy Tokyo, Japan. The event showcased the Filipino hospitality and the allure of the Philippines as a prime tourist destination.
Her Excellency Philippine Ambassador Mylene J. Garcia-Albano (center), Ms. Maria Theresa Gow (left), and a representative from Cebu Pacific before the announcement of the raffle winner
At the heart of the event was the innovative Bisita, Be My Guest campaign, a pioneering initiative designed to incentivize Filipinos, particularly Overseas Filipino Workers (OFWs) and Overseas Filipinos, to invite foreigners to experience the beauty and warmth of the Philippines. Participants in this campaign will be rewarded with raffle tickets, offering them a chance to win exclusive prizes. Moreover, registered participants are privileged to avail themselves of discounts, special rates, and packages throughout the campaign period (January 2023 – April 2024) using the BBMG Travel Passport and BBMG Privilege card.
Tourism Attaché Niel P. Ballesteros (right) being interviewed by the emcee, Ms. Maria Theresa Gow (left)
The event drew a diverse crowd of approximately 500 guests, including both Filipinos and Japanese enthusiasts of Philippine culture and tourism. The atmosphere was electric as attendees immersed themselves in a program filled with captivating performances and engaging activities. The highlight of the evening was the special performances by Beverly and INRAYOG -PHILIPPINES, which enthralled the audience with their mesmerizing talents, showcasing the vibrant music and dance traditions of the Philippines.
Ms. Maria Theresa Gow (left) with Filipina pop singer, Beverly (right)
Maria Theresa Gow, serving as the emcee for the evening, kept the energy high as attendees participated in a quiz game. This portion of the event added excitement that engaged attendees of all ages, testing their knowledge about the Philippines. Prizes generously sponsored by the Department of Tourism awaited those who demonstrated the highest number of correct answers and quick thinking. The interactive nature of the quiz game fostered an atmosphere of camaraderie and fun among participants, further enhancing the sense of community at the event.
INRAYOG -PHILIPPINES with Philippine Assistance Group chairman, Mr. Berlito "Toots" Capulong during their performance
The spirit of generosity continued with special raffles sponsored by industry partners such as Cebu Pacific and Philippine Airlines, offering attendees the chance to win coveted prizes and travel opportunities. These contributions underscored the collaborative efforts between the public and private sectors in promoting Philippine tourism and fostering meaningful connections between the Philippines and Japan.
Members of Japan Philippine Culture Exchange Organization at the event
As the evening drew to a close, attendees departed with fond memories of an enchanting celebration and hopeful anticipation for the success of the Department of Tourism's innovative campaign. The Philippine Tourism Night - BBMG Special served not only as a platform for promoting tourism but also as a testament to the enduring bonds of friendship and cultural exchange between the Philippines and Japan. With its blend of excitement, entertainment, and camaraderie, the event left an indelible mark on all who attended, inspiring a renewed enthusiasm for experiencing the wonders of the Philippines.
The ambassador (third from right) and a Philippine Airlines representative (far right) with the winner of the Philippine Airlines sponsored raffle
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